Press & media
Media kit
Writing about Otra Cosa Network or featuring our work? Here you'll find our story in a few words, key facts, our logo and brand guidelines, and how to use photos of our community responsibly.
About OCN
Our story in a few words
Short version
60 wordsOtra Cosa Network (OCN) is a UK registered charity (no. 1133680) and Peruvian NGO promoting education and social development in Huanchaco, Northern Peru. Through its Huanchaco Education and Learning Programme (HELP), OCN runs English, environment, literacy, youth and swimming programmes for children and families in the informal settlement of Cerrito de la Virgen, supported by volunteers from around the world.
Long version
171 wordsOtra Cosa Network (OCN) is a UK registered charity (no. 1133680) and Peruvian NGO (no. 11126841) based in Huanchaco, a fishing and surfing town on Peru’s northern Pacific coast. Its mission is to promote education and social development in local communities; its vision is equal opportunities in Peru for everyone to succeed and thrive.
Led by British-Peruvian couple Juany and Peter Murphy, OCN grew from a small, low-cost volunteer agency into a charity that designs and runs its own programmes, shaped by what the community says it needs. It was registered as a Peruvian NGO in 2009 and as a UK charity in 2010.
Today OCN’s Huanchaco Education and Learning Programme (HELP) delivers English, environmental education, literacy, youth and swimming programmes from its Recreational and Educational Centre in Cerrito de la Virgen, an informal settlement where many families have been displaced by climate change, disaster and political instability. More than 700 volunteers from around the world have joined OCN’s work. HELP Swim is supported by the Princess Charlene of Monaco Foundation.
Key facts
At a glance
- UK registered charity
- 1133680
- Peruvian NGO
- 11126841
- Registered in Peru / UK
- 2009 / 2010
- Volunteers welcomed
- 700+
- HELP programmes
- 6English, Environment, Literacy, Youth, Swim and Women (being restructured)
- Based in
- HuanchacoLa Libertad, Peru, with a UK office in Warwick
Mission
To promote education and social development in our local communities.
Vision
Equal opportunities in Peru for everyone to succeed and thrive.
Logo
The rising sun
On white
On sand
On ink
On ocean
Please do
- Use the full-colour logo on white or light backgrounds.
- Keep the white circle behind the logo when placing it on photos or dark colours.
- Leave generous clear space around the circle, at least a quarter of its width.
- Link to otracosa.org when you use the logo online.
Please don't
- Stretch, squash, rotate or crop the circle.
- Recolour the logo or add shadows, outlines or other effects.
- Place it over busy images without its white circle.
- Use it to suggest a partnership or endorsement we haven’t agreed.
Need a vector or single-colour version? Email info@otracosa.org.
Colours
Sunrise over the Pacific
- RGB
- 255, 85, 0
- Token
- sun-500
Primary. Donate buttons, highlights and the sun-ray motif.
- RGB
- 27, 117, 187
- Token
- ocean-600
Secondary. Links, volunteer calls to action and ocean sections.
- RGB
- 35, 31, 32
- Token
- ink-900
Body text, the wordmark and dark sections.
- RGB
- 251, 247, 242
- Token
- sand-50
Warm off-white page background.
Accessibility: Sun orange is bright but light. Pair it with ink text rather than white, and only use orange text on light backgrounds when it's large and bold. Ocean blue works for links and buttons with white text.
Typography
Three voices
- DisplayOswald
Education, environment & empowerment
Condensed, uppercase headlines that echo the logo wordmark.
- Body & interfaceInter
We promote education and social development in our local communities.
Everything people read: paragraphs, buttons, forms and captions.
- Human voiceFraunces
“The happiness of the children after each activity is unique.”
Italic, for quotes and testimonials: the voices of our community.
Photos
Using photos of our community
Ask first
Only use photos we have supplied to you, for the story we agreed. We only share images for which we hold consent.
Never identify a child
Don’t name, tag or caption children in a way that could identify them, their school, their family or where they live.
Tell it truthfully
Don’t crop, edit or caption images in a way that changes their meaning or portrays people without dignity.
Credit and remove on request
Credit photos to “Otra Cosa Network”, and remove any image promptly if we ask, for example when consent is withdrawn.
Read our safeguarding summary to learn how we protect the children we work with.
Press contact
Working on a story?
We're happy to help with interviews, photos, facts and figures. Tell us about your publication, your deadline and what you need.